Tureys is a transaction platform for business management. In collaboration with Tureys, I completed a full project that included branding, website design, and product design. Understanding the challenges of such a complicated project proved difficult but satisfying.
I made mindful choices throughout the design process to produce a smashing visual identity. One such option was to use simply the original Gilroy typeface. Gilroy’s geometric sans-serif nature complements our commitment to a user-friendly and easy-to-navigate approach. Its simple design and clean look assisted in expressing the overall brand image we wanted.