Fabio Servolo

In 2016 I co-founded Panama, a communication agency that loves exploration and big brands, the ones that stay in your head like a Pharrell Williams’ song. Panama develops original contents for international brands, alternating classical complexity and jazzy rhythms.

At the end of the day I collect some notes on typography and visual culture in Controforma, with no technicalities, I promise. The drawing of a font often tells a whole story and offers a snapshot of our society. If you get a little closer you can really see there is a world inside.