Olatu Juices
“Inspired by the ocean, crafted by the earth” are the values of Olatu. This artisanal fruit juice brand is the culmination of an idea by young Basque entrepreneurs deeply connected to their region. Olatu offers a selection of around fifteen organic fruit and vegetable juices distributed in the southwest of France.
Drawing inspiration from nature and made by hand, the curves of the typography surge like the waves of the Basque Country. They bring a more contemporary perspective to the renowned Basque typography. This design is a breath of fresh air in this traditional visual landscape where green, red, and the Basque cross are omnipresent.
Each flavor takes you on a vibrant gustatory and visual journey of the surroundings. Embark on a discovery of Guethary fronton while savoring an apple ginger juice, or explore the Bayonne market while leaving with a tomato juice infused with Espelette pepper!
See more images on Behance.
C’est magnifique !