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“Herzlichen Glückwunsch zum Jahreswechsel” by Schriftgießerei E.J. Genzsch

Contributed by Florian Hardwig on Jan 1st, 2024. Artwork published in .
“Herzlichen Glückwunsch zum Jahreswechsel” by Schriftgießerei E.J. Genzsch
Source: archive.org Internet Archive. License: All Rights Reserved.

Cordial wishes for the year 1902 from the E.J. Genzsch foundry. Genzsch & Heyse’s branch in Munich was founded by Emil Julius Genzsch in 1881. Since 1897, the type foundry was located at Kapuzinerstraße 38. The greeting card showcases their Diplom-Ornamente and the Neu-Deutsch types, both cut after designs by local artist Otto Hupp. It was included as a supplement to the first issue for 1902 of the Archiv für Buchgewerbe trade journal.

First cast in 1900, Hupp’s Neudeutsche Schrift is used with a decorated initial, a floral heart, and the usual two forms for s/ſ as well as ligatures for ch and ck. The Diplom ornaments depict hares, birds, unicorns, a crowned ibex skull, and cranes with crowned human heads.

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  • Neudeutsch (Genzsch & Heyse)

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