Very similar to Moore Computer (VGC, 1968). Differences include distribution of thicks (on bottom right in ‘BJ’, left in ‘C’, bottom left in ‘FH’, middle in ‘W’), non-descending bar in ‘Q’, and all numerals except ‘68’.

Shown in Berthold’s E1 catalog (1974) of phototypefaces and with “G. Kuhle Werbung, 1974” credits in their E3 catalog (1982). Also produced by Zipatone for dry-transfer lettering and shown in their 1974 and 1976 catalogs with (erroneous) ATF credits.