“I had released my first family, Achilles, in January 1992, and they were featured, particularly Achilles Blur, in the article Digital Type - Boon or Bane? from HOW Magazine’s 1992 Typography Issue. I was trying to negotiate a licensing agreement with many of the bigger houses with no luck. Seven months later months later FontShop released Neville Brody’s Blur. Anyway...” [Fehsenfeld, 2000]