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Eurosport 2015 redesign

Contributed by Radek Kyselý on May 17th, 2016. Artwork published in
circa November 2015
.
    On-Air Graphics
    Source: www.thedrum.com Eurosport. License: All Rights Reserved.

    On-Air Graphics

    Identity for a pan-European television sports network, that will be broadcasting the Olympics in Europe from 2018. The rebrand introduces the first change to the brand’s visual elements in 26 years.

    See Pentagram’s blog and Armin Vit’s review on Brand New for more information.

    Eurosport custom typeface based on the new logo
    Source: www.pentagram.com Pentagram. License: All Rights Reserved.

    Eurosport custom typeface based on the new logo

    On-air graphics
    Source: www.thedrum.com Eurosport. License: All Rights Reserved.

    On-air graphics

    Promotional material
    Source: www.thedrum.com Eurosport. License: All Rights Reserved.

    Promotional material

    Promotional material
    Source: www.thedrum.com Eurosport. License: All Rights Reserved.

    Promotional material

    Promotional material
    Source: www.thedrum.com Eurosport. License: All Rights Reserved.

    Promotional material

    Typefaces

    • Eurosport
    • LL Alpha Headline
    • LL Circular

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    1 Comment on “Eurosport 2015 redesign”

    1. Alpha Headline is a keen pick. To me, it not only evokes jersey numbers but also common sailing numbers.

      Sailing numbers

      Source: RYA

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