This fictional identity was designed as a student project at the Academy of Art University in San Francisco.
Day by Day is a three-day immersion into the urgent and complex topic that is climate change today. In the past few years, we’ve seen how steeply the planet’s biodiversity has quickly degenerated before us. The reduction of carbon emissions is central to ensuring a more sustainable future for San Francisco and the world. The event’s visual system powerfully combines art and activism. Visual arts and performance have always been central to protest and resistance movements in San Francisco. Posters, street theatre, music and symbolic actions are part of the vocabulary of calls for social and political change.
After nearly a century, original typography from the legendary Bauhaus school of design was rediscovered and renowned, type designer Erik Spiekermann and an international team of students revised and redesigned five historic alphabets. Reross is a true Bauhaus-influenced geometric sans, equipped with different historic influences and contemporary features. This perfectly encapsulates the message of the event in terms of the environment. Look back, reflect, take action and make changes. It’s supported by Space Mono.
