Peralta Supermercados
Contributed by Rodrigo Saiani on Mar 17th, 2023. Artwork published in
December 2022
.
Source: www.behance.net License: All Rights Reserved.
We made an eclectic type palette for Peralta Supermercados, a chain of supermarkets in Brazil.
The simplicity of Pacaembu for text, paired with giant Acme Gothic and Graúna for punch and prices. Verveine serves as a soft, hand drawn counterpart to complete the set.
Scale and punch go hand in hand with supermarket visual communication. This one sets an active yet not as in-your-face retail tone.
See the full case study including detailed credits on Behance.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
Source: www.behance.net License: All Rights Reserved.
