Florida!
The cover and spine displaying a modified Zaft² in combination with Cardone
A24's recent publication designed by Studio Elana Schlenker and Jordi Ng. A 574-page hyper-local travel guide book to the most far-out state in America. The book features a puffy cover with blocky, eccentric display typography reminiscent of classic Florida postcards (a modified version of WT Zaft² published by WiseType and designed by Jacob Wise and Céline Hurka). The rest of the book features a range of typefaces including Fátima Lázaro’s Cardone (205TF), Swiss 721 (Bitstream), and Hammer (Out of the Dark).
The colour palette revolves around a “Florida Pink” swatch, a shade of pink that was pulled from the wildlife and architecture of the state. Each chapter of the book corresponds to a different geographical part of the state and begins with a fold-out illustrated map of the locations and landmarks in that chapter. Folios on the side of each page provide strong wayfinding and a sense of location throughout the book.
Edited by Gabrielle Calise and illustrated by Gabriel Alcala, with an introduction by Tyler Gillespie.
Published by A24 Books, 2022
547 pp.
6.5 × 8.5 in.
Puff cover with embossed detailing
Gatefold chapter maps
A close up of the embossed puff-cover showing Gabriele Alcala's illustrations integrated with the Zaft² font.
