Jeep Wrangler logos
Contributed by Patrick Concannon on Sep 2nd, 2023. Artwork published in
circa 1987
.
Source: carsandbids.com License: All Rights Reserved.
1993 Jeep Wrangler 4x4
From around 1989, logos for the Jeep Wrangler and its various editions were based on Earth. Earlier editions from 1987–1989 (see last image) featured a Wrangler logo based on Steamboat, a square serif face shown by Lettergraphics. The Jeep logo itself is said to be based on Helvetica, possibly using a trimmed U in place of the J.
Perhaps coincidentally, Sarah Connor drives a 1983 Jeep CJ-7 Renegade in The Terminator, which also made use of Earth in its title sequence. In 1987, the Jeep CJ-7 was replaced by the first generation Jeep Wrangler.
Source: carsandbids.com License: All Rights Reserved.
1993 Jeep Wrangler 4x4, detail. The 4x4 looks to be hand-lettered in a brush style.
Source: www.gaaclassiccars.com License: All Rights Reserved.
1991 Jeep Wrangler Renegade
Source: www.cnet.com License: All Rights Reserved.
1989 Jeep Wrangler Rubicon Concept
Source: www.gaaclassiccars.com License: All Rights Reserved.
