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National Museum in Gdańsk rebranding

Contributed by Daniel Naborowski on Jul 12th, 2023. Artwork published in
February 2023
.
National Museum in Gdańsk rebranding 1
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.

After many years, one of the most prominent Polish cultural institutions – the National Museum in Gdańsk (Muzeum Narodowe w Gdańsku in Polish) – decided to open a new chapter and carry out a complete visual makeover. We were very excited to be part of this change as a creative team. Our goal was both simple and challenging: creating an unobtrusive brand identity that is highly adjustable, flexible and resistant to constantly changing trends. A frame for the vast variety of artistic and historical collections of all the units of the Museum.

Concept: Weronika Cyganik, Anna Małecka, Anna Holik, Adam Chyliński, Daniel Naborowski
Art: Weronika Cyganik, Anna Małecka, Adam Chyliński
Design: Weronika Cyganik, Anna Holik

National Museum in Gdańsk rebranding 2
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 3
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 4
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 5
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 6
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 7
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 8
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.
National Museum in Gdańsk rebranding 9
Source: www.behance.net Photo: Daniel Naborowski. License: All Rights Reserved.

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