Hailing originally from Curacao, fashion designers practice Marc Martha is thoroughly inspired by their Caribbean and African heritage. A recent graduate of the prestigious Royal Academy of Fine Arts Antwerp, founder Marc Martha Pengel reshapes traditional garments to encourage self-expression.
Studio Böreck developed a minimalistic but distinct identity for the brand that is used throughout all media. In addition to designing their website, they also created a webshop to promote their unique editions online.
Outward is scaled up for maximal size and sometimes vertically extended on desktop/mobile devices, resulting in a typographic pattern which creates sort of a landing page moment. Skanaus is used for smaller display sizes, reflecting on the expressive quality Martha’s outfits perform, while Neue Haas brings shape to most of the content in a modest manner.
The website is coded by Panadda Manarata and Ilias El Makrini.