Herb Lubalin: American Graphic Designer 1918–1981 by Adrian Shaughnessy
From Unit Editions:
First published in 2012, Herb Lubalin: American Graphic Designer 1918–81 is a limited edition monograph of the legendary US typographer and graphic designer. It came in hardback format, packaged in a presentation box. Only 2000 copies were made available.
The 448-page monograph features hundreds of examples of Lubalin’s work (many never before published), and previously unseen photographs of him at work and play.
Divided into sections on his work in Advertising, Typography, and Editorial, it features an extensive biographical text by Adrian Shaughnessy that includes interviews with George Lois, Seymour Chwast, Alan Peckolick, Carl Fischer, Steven Heller, and members of the Lubalin family.
Produced in association with the Herb Lubalin Study Center at Cooper Union, New York, and with the active cooperation of the Lubalin family, this monograph has become the definitive work on one of America’s most influential designers.
The opening spread for the Editorial chapter features reproductions of the Avant Garde magazine logotype (which led to ITC Avant Garde Gothic), a cover of U&lc featuring ITC Benguiat, and a cover of Fact magazine with Caslon 471.
