University of Suffolk brand identity
The University of Suffolk is one of the newest universities in the UK. Formerly University Campus Suffolk, the institution recently gained independence and met the criteria for University Title. Only were commissioned to create a bold and progressive identity for the new University.
The University’s wordmark is set in Graphik Semibold. Graphik is a modern evolution of Helvetica (the University’s previous typeface) that can be seen to work better on screen and in long-form copy throughout the new identity.
To offer greater flexibility within the brand system and cater for the many faces of the University, Graphik is supported by the display face Sharp Sans which offers distinct personality and plethora weights for communcating in a wide range of tones.
