Quer kommuniziert
Contributed by Florian Runge on Sep 16th, 2017. Artwork published in
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Quer kommuniziert is a holistic communication studio with a strong focus on strategy and content. The brand name as well as the work and philosophy of the studio were the starting basis of the new corporate identity.
Bruch—Idee&Form decided to put the content in the center of the new branding system by arranging and emphasising text to create a characteristic visual style.
In contrast to the clear and graphical use of type the gentle color palette gives the branding a friendliness and communicates the variety of the studio’s portfolio.
