Horizonte.cc

Visual identity for Horizonte.cc, a brand for audiovisual creative content.

The identity was based on the idea that to reach the horizon you need to travel or find ways to send your message at a distance, whether by text or a letter. Thinking about the envelope format, we built the brand with a geometric and dynamic grid, also referring to the period of the Brazilian concrete movement. The typography pairs the two disparate styles from Luca Marsano’s Messapia family; Messapia Regular, a wide serif inspired by 19th-century designs, and Messapia Bold, an extended sans serif.