Innom
Contributed by Benoît Bodhuin on Sep 22nd, 2022. Artwork published in
.
Innom is a new shop concept that houses the best from groceries, kiosks and bakeries.
TRY and Reitan worked together on strategy, name, identity and implementation on the project with the pilot store that opened its doors on Grünerløkka, Oslo on 5 May this year.
Illustrations by Jonathan Averstedt. The typeface is Pimpit regular by Benoît Bodhuin
