The Quality Edit (2022 rebrand)
The Quality Edit curates “the web’s best brands for today’s discerning consumer”. Catering to a modern consumer who values quality and authenticity above all else Recently, The Quality Edit has undergone a rebranding, which includes incorporating the Milago typeface in their logo, website, packaging and social media. The clean and simple lines of the typeface reflect the brand’s commitment to quality and authenticity, while its modern sensibility communicates the brand’s forward-thinking approach, making it an ideal choice for brands that want to communicate a modern, sophisticated image. The Quality Edit recognized the power of Milago’s aesthetic and chose it as the centerpiece of their new visual identity.
