Momesso
Kromrad embarked on an exciting journey to revamp the identity of Momesso, a beloved brand known for its delectable spreads and tapenades. The mission extended beyond just design, aiming to capture the essence of Momesso’s homemade antipasti, crafted with love and care, using only the finest and freshest ingredients. Momesso’s commitment to delivering authentic Italian and Mediterranean flavors remains unwavering, even as they serve over 250 retail locations. The challenge was to encapsulate this dedication in a new brand identity and packaging design that would resonate with both loyal fans and new enthusiasts.
The identity is using Romie (designed by Margot Lévêque Studio) in all caps. The logo appears to be based on Futura, with softened letterforms and a mirrored S to form a heart-shaped counter.
