Molitor
Galerie Molitor opened in September 2022 in a residential development collective designed by June14 off of Berlin’s Potsdamer Straße. The gallery aims to create a discursive environment for contemporary art in close collaboration with intergenerational Berlin-based and international artists.
The gallery’s identity is essentially based on the use of Millionaire Script and Roman. Black-on-white texts for the web and social networks: elegance and clarity, without any detours. The graphic approach of the printed materials is enhanced by a careful choice of materials, the roughness – inspired by the building’s galerie – of which contrasts with the design of Millionaire. This contrast subtly dialogues with the typeface design itself, which combines calligraphic shapes with radical, contemporary elements and structure.
Millionaire is an original typeface family, as it combines a script version with a roman and an italic; both Script and Roman styles draw their inspiration from English calligraphy of the 18th century, whose most striking expression for Altiplano lies in George Bickham The Elder’s work.
On the website, Millionaire is nicely paired with GT Flexa.
