Someone should tell the developers that some of the bold type on the website is faux, i.e. electronically fattened up, see the labels (Kategorien, Hersteller) on the product pages.
Right. I was going to comment on how bad Bauer Grotesk is rendering here (though also without the faux). It’s surprisingly small on the body if 16px is so hard to read. (And, brave! No font stack!)
I also find the short hyphens instead of dashes in the product headlines disturbing. All in all, while nice from a graphic design stand point, the typography could really have been more refined. Standard Times New Roman – especially in large sizes – is not very elegant. Perhaps even Georgia would have looked (and rendered) better.
Good points. Especially the italics of TNR (or Times, for that matter) should be avoided for larger sizes. The spacing is abominable – the inherited issues of the technological limitations from the past painfully show.
Here’s a demonstration for those who still believe that system fonts (or “the classics”) per se are top notch:
1. Times New Roman
3. Tiempos, a beautiful contemporary alternative that comes with dedicated Headline styles for larger sizes.
Sure, but I guess they wanted a system font, otherwise I could think of a plethora of more suitable webfonts. Or Starling.
(Aside: when Retina displays were still new, the discussion was often along the lines of all typefaces now looking better. No, TNR is an example for a typeface that looks even worse on high-resolution screens. I hope you guys don’t have to look at it on one right now.)
Another weird thing about Times New Roman now you mentioned “technological limitations from the past” – I wonder what technology in what past. Because metal Monotype had no limitations that would justify or explain this deformation. This version must stem from a metal Linotype variant that was badly translated into photo and hastily digitized in the unlit basement of Xerox. No wait, haha, the italic actually is wider than the roman.
It’s Times that Monotype is making a Neue.
the italic actually is wider than the roman
Because no kerning? (Pa, Fe)
Yes, so bad.
Contributed by Nigel Ewan