Designed by Karlgeorg Hoefer for Ludwig & Mayer. Released in 3 weights (mager, halbfett, fett) in 1962, followed by breitmager and breithalbfett (1963), kursiv, schmalmager, schmalfett, and Massiv (1967), breitfett and breitfett kursiv (apparently derived from Hallo, in or before 1969), leicht (light, 1971), and breitleicht (1979). See also Permanent Headline (1964). Simoncini produced line casting matrices for the mager and halbfett (1962/1963) as well as for the kursiv, schmalmager, and schmalfett.