Iconic title of Walter Farley’s series, The Black Stallion. This edition of the first eponymous book in the series was “published November 12th 1977 by Random House Books for Young Readers.” (Goodreads, ISBN: 039483609X. ISBN13: 9780394836096) The book was originally published in 1941 with different cover art, and multiple editions were issued before and after this particular design was used. More than 20 books in the series feature this title style.
This version of Bookman is the one that Mark Simonson calls “Sixties Bookman”, see the specimen pdf for his Bookmania. By 1970, this uncredited design was the most ubiquitous Bookman.
Letraset Revue came with a descending alternate ‘S’, but it doesn’t have the returning loop that is present here. The descending ‘k’ is most likely customized. So are other details like the length of the ‘t’ bar.
Thanks for the details about Revue! With so many books coming out in this series over a period of years, that font was an integral part of the texture of childhood for a generation of readers.
Mark Simonson’s reference to Sixties Bookman was the closest I could get to identifying this one, but I wasn’t sure. I’m happy the search led me to Bookmania, and I enjoyed his thoughtful notes about its development.
Contributed by Florian Hardwig
Contributed by Jo Bailey
Contributed by Stephen Coles