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Olipop

Contributed by Gareth Hague on Feb 7th, 2019. Artwork published in .
    Olipop 1
    Andi Devon. License: All Rights Reserved.

    From Break Maiden:

    Olipop, the first clinically backed digestive health beverage, was desperately in need of a brand refresh. The identity and packaging design not only needed to appear refreshing, but it also needed to pack an informative punch to reflect the products benefits.

    Our solution? Familiar and unique. The visual identity pairs contrasting typography and minimalistic illustration to create a sense of nostalgia to old style colas.

    Working with the team at Olipop we created everything from the brand identity and visual style to packaging and collateral.

    Alias Ano is used for logotype and text, with accent type in Windsor.

    Olipop 2
    Source: www.instagram.com Andi Devon. License: All Rights Reserved.
    Olipop display in Grand Central Market, Los Angeles
    Source: laconfidentialmag.com License: All Rights Reserved.

    Olipop display in Grand Central Market, Los Angeles

    Olipop 4
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 5
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 6
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 7
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 8
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 9
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 10
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 11
    Source: drinkolipop.com License: All Rights Reserved.
    Olipop 12
    Source: drinkolipop.com License: All Rights Reserved.

    Typefaces

    • Ano
    • Windsor

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