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Creekside Estate Winery rebrand

Contributed by Bob Beck on Jun 15th, 2019. Artwork published in
circa 2010
.
    Sparkling Blanc de blancs (Traditional Methode Champenoise).
    Marc Montplaisir. License: All Rights Reserved.

    Sparkling Blanc de blancs (Traditional Methode Champenoise).

    Knockout lended this packaging redesign for cult winery Creekside Estates in the Niagara Peninsula of Ontario, Canada a dynamic structure and modularity needed for varietals and brand / presentation consistency.

    These attributes manifest themselves via the identity which is rooted in a simulated woodtype lettering style and peppered with texture. The typography sits sideways (depending on your perspective, or how much you’ve had to drink) and becomes even more readable when in the ‘cellared’ position. The muted color palette compliments by conjuring notions of the underlying layers of earth that fuel the vines themselves. The Roman numeral X on the sparkling wine label, as well as all of the longer descriptive texts on the back labels, are in Fell Type.

    Rebrand by Bob Beck (DesignSociety), Montréal, Canada
    Product photography by Marc Montplaisir

    Reserve Bordeaux format (Cabernet Sauvignon).
    Marc Montplaisir. License: All Rights Reserved.

    Reserve Bordeaux format (Cabernet Sauvignon).

    Reserve Burgundy Format (Pinot Noir).
    Marc Montplaisir. License: All Rights Reserved.

    Reserve Burgundy Format (Pinot Noir).

    Reserve Burgundy Format (Pinot Gris).
    Marc Montplaisir. License: All Rights Reserved.

    Reserve Burgundy Format (Pinot Gris).

    Reserve Burgundy Format (Chardonnay).
    Marc Montplaisir. License: All Rights Reserved.

    Reserve Burgundy Format (Chardonnay).

    Creekside Estate Winery rebrand 6
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 7
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 8
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 9
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 10
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 11
    Marc Montplaisir. License: All Rights Reserved.
    Creekside Estate Winery rebrand 12
    Marc Montplaisir. License: All Rights Reserved.

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    • Knockout
    • Fell Types (HTF)

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