This beautiful identity for Hanson Road Flower Co. —a one-woman floristry business, based in Melbourne, Australia — featuresJAF Domus Titling paired with Forum. It was developed by d-co, a graphic design studio in Toronto. Note the W, which is in fact made of two overlapping V’s and not an alternate in the font.
On closer inspection, it shows that the self-made custom W would have been even better by adjusting the crossing of the two characters: as it is used now, it looks too heavy in the middle.