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Heavy Ultra Metal effects pedal

Contributed by Lee Slone on Apr 17th, 2021.
    Heavy Ultra Metal effects pedal 1
    Source: www.instagram.com License: All Rights Reserved.

    Letraset’s Pump Bold (1970) with a modified R, for the Heavy Ultra Metal effects pedal from Beatsound’s Applause brand, featuring an “original circuit of Japan” by Digital Technics. “Applause” looks like a condensed Univers. While the knob labels use Helvetica, “digital switch” is probably Akzidenz-Grotesk.

    The -style caps for “Digital Technics” and the dot-matrix letters for “Electronic Effect” are unidentified. Regarding the former,  (2001) has a similar C, but is different in other details. Chances are it’s a custom-drawn logo.
    Source: www.instagram.com License: All Rights Reserved.

    The MICR-style caps for “Digital Technics” and the dot-matrix letters for “Electronic Effect” are unidentified. Regarding the former, Time Machine (2001) has a similar C, but is different in other details. Chances are it’s a custom-drawn logo.

    Heavy Ultra Metal effects pedal 3
    Source: www.instagram.com License: All Rights Reserved.

    Typefaces

    • Pump
    • Helvetica
    • Univers
    • Akzidenz-Grotesk
    • unidentified typeface

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    Artwork location

    1 Comment on “Heavy Ultra Metal effects pedal”

    1. Apparently Pump was used for a whole line of Applause products. Here are a few more effect units as collected in the Effects Database maintained by Bart Provoost.

      Digital Monolithic 1024 Flanger. Image via Effects Database.

      Sustain Compressor. Image via Effects Database.

      Super Over Drive. Image via Effects Database.

      Super Distortion. Image via Effects Database.

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