An independent archive of typography.
to participate.
Topics
Formats
Typefaces

Better Distractions beer by Hop Nation

Contributed by Matthijs Herzberg on Oct 7th, 2021. Artwork published in
circa August 2021
.
    4
Better Distractions beer by Hop Nation 1
Source: www.instagram.com License: All Rights Reserved.

A beer label for Hop Nation Brewing Co. from Footscray, Victoria, designed by Mark Gamble of Secretly Swedish Design.

A bright sunset gradient covers the entire can, with the type set centrally as the focal point.
Bonkus is used to its fullest extent, with a selection of alternates and discretionary ligatures activated (who says people don’t use them!), making for an eye-catching piece of '70s reminiscent typography. The brewers’ logo uses Bebas Neue.

Better Distractions beer by Hop Nation 2
Source: www.instagram.com License: All Rights Reserved.

Formats

Topics

Designers/Agencies

Artwork location

Post a comment