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The Most Beautiful Melodies of… cassette insert

Contributed by Bryson Stohr on Jan 22nd, 2022. Artwork published in .
    The majority of the insert (excluding one side of the track list).
    Photo: Bryson Stohr. License: All Rights Reserved.

    The majority of the insert (excluding one side of the track list).

    The title is set in the heavy version of ITC Serif Gothic with its alternate circular capital E on full display. Secondary typefaces include the light version of Futura Condensed (used for the last names of the original artists, “53 Min”, and “79 804”), Twentieth Century Ultrabold (used for “Classics”), Helvetica Condensed (used for “Stereo”) and Helvetica (for the remainder of the text). The LaserLight logo at the bottom is based on ITC Avant Garde Gothic Condensed.

    [More info on Discogs]

    The other side of the track list.
    Photo: Bryson Stohr. License: All Rights Reserved.

    The other side of the track list.

    Typefaces

    • ITC Serif Gothic
    • Twentieth Century
    • Futura Condensed
    • Helvetica
    • Helvetica Condensed
    • ITC Avant Garde Gothic Condensed
    • Poppl-Exquisit

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    Topics

    Designers/Agencies

    Artwork location

    In Sets

    3 Comments on “The Most Beautiful Melodies of… cassette insert”

    1. That scripted version of the LaserLight logo appears to be an unknown font or possibly custom, which the lowercase appears to look like Modern/Scotch Roman or even Century Italic, and the capital L seems similar to Morris Fuller Benton’s Commercial Script and has variations.

      What do you think?

    2. It’s Poppl-Exquisit with the alternates included in the original phototype version. They are not covered in the “Pro” digitization offered by Berthold Types Ltd.

      Promotional leaflet for Poppl-Exquisit, to be released in September 1970 by Berthold Fototype GmbH, Munich. With glyph set including alternates. Reproduced in Modern Publicty 1971. Scan courtesy of IADDB.

    3. That’s good, Flo. It could be an answer by the way.

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