Sunflower seeds are tiny, not-even-bite-size capsules of food; a messy snack reserved for ball games, campfires, and whenever else we’re bored enough to daintily nibble a flower seed free from a woody husk. Point is: the reward-to-work ratio with sunflower seeds is notoriously low.
Not with BIGS seeds. BIGS promises the biggest seeds—roasted over real American fires—for a BIG food payout. And they’ve partnered with BIG flavor providers to offer the biggest flavors, from classics, like Vlassic Dill Pickle, to the avant garde, like Taco Bell Supreme.
BIGS is serious about providing big, bold flavor, from all over the earth. That commitment is why they use BLKBK’s font Earth Rich on their packaging and in advertising. Whether you’re looking for Buffalo Wing or the Zesty Ranch to dip it in, you’ll find those flavors labelled with big, bold BLKBK lettering. Earth Rich was painted with a well-used and slightly dry brush—some might call it seasoned. The result is a zesty all-caps type, deep in flavor and variety.
Earth Rich is paired with various sans serifs, including one that’s similar to Kapra Neue. The BIGS logotype appears to be custom drawn.
