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The Hermitage Hotel

Contributed by Sean O'Connor on Oct 6th, 2022. Artwork published in .
    The Hermitage Hotel 1
    Mucca. License: All Rights Reserved.

    Opened in 1910, Nashville’s first “million-dollar” hotel has undergone a brand overhaul with today’s traveler in mind. Its opulent rooms famously hosted campaigners for (and against) women’s right to vote, with the yellow-rose-wearing Suffrage supporters winning by a hair.

    In honor of this pivotal event, Mucca’s rebrand leans into a bold signature yellow, paired with custom typeface, Suffragette, inspired by the hotel’s Beaux Arts interiors. A contemporary tone of voice redefines this heritage brand for a new era of modern Southern hospitality.

    The Hermitage Hotel 2
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 3
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 4
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 5
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 6
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 7
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 8
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 9
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 10
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 11
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 12
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 13
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 14
    Mucca. License: All Rights Reserved.
    The Hermitage Hotel 15
    Mucca. License: All Rights Reserved.

    Typefaces

    • Suffragette
    • Dunbar

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