D&K Origins
Words from The Office of Ordinary Things:
A family-owned and -operated print shop, D&K tasked us with creating a piece that showcases the scope, quality, and ambition of their craft, while also educating their customers about sustainable printing basics. They gave us free rein to design a print promo that exemplifies this in both form and content.
The promo comes alive in the ways it asks readers to participate and engage through sliding, tearing, flipping, ripping, unpacking. Zip strip letters spelling the client’s initials demonstrate the delight that can occur when print is combined with playful design.
We put Söhne through its paces, using it a range of point sizes (the bookmark sheet features teeny tiny 3pt type!) and printing on a variety of substrates. Söhne held up beautifully on press in all scenarios. We utilized the middle to lighter weights of Söhne, including Halbfett, Kräftig, and Buch, with a touch of the Leicht weight of the condensed cut, Söhne Schmal.
