We updated the visual identity of The Shed, a hands-on afterschool programme based in Hong Kong. In addition to establishing fonts, palette and guidelines, we also did the illustrations that represent the brand’s core tenet “Me, We, Us” that encourages children to attend to their needs, those of others and those of the planet. This branding process culminated in an update to The Shed’s website, the creation of new social and press templates, and the beginnings of The Shed’s product development phase.