Vermilion is a self-published zine conducting a debate between the creators of hierarchy within graphic design.
The two typefaces used represent the two sides of the argument. On one side, early Western books before the year 1500: incunabula. In this publication, they are represented by Adobe Jenson, designed in 1995 by Robert Slimbach, referencing the type used by Nicolas Jenson.
On the other hand, Jan Tschichold’s New Typography is represented by Paul Renner’s Futura. Tschichold created “Die Neue Typographie”, arguing for new guidelines establishing typographic hierarchy.
The use of vermillion is a reference to the incunabula, which was often illuminated using colour, manually creating hierarchy on the page.