Virgin Rum ad (1969)
Source: www.flickr.com Uploaded to Flickr by Bart Solenthaler and tagged with “novelgothic”. License: All Rights Reserved.
Novel Gothic featuring a widened V with stylized sunset, for an ad by the U.S. Virgin Island Rum Council, 1969. The copy is set in stacked and staggered Helvetica.
The shaded variant of Novel Gothic appeared in Solotype’s 3-D and Shaded Alphabets from 1982.
Here is a glyph set of this phototype version; note that the lowercase s glyph is omitted in this sample.