Cotopaxi Gear for Good campaign
Contributed by Analisa Estrada on Mar 5th, 2018. Artwork published in
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Source: hintcreative.com License: All Rights Reserved.
Hint partnered with Nate Morley and Cotopaxi to develop their 2017 Brand Campaign concept. We all worked closely as a tight-knit team playing to the strengths of each stakeholder. The campaign leveraged and extended their Gear for Good tagline into something bigger. Hint’s task was to visually interpret the concept and create a system that could work in a variety of mediums and touch points. The visual system was designed to be easily be executed by Cotopaxi internal team and additional agency partners.
