9 Oliveres is a premium extra virgin olive oil, named for having its origin in an orchard with nine millenary olive trees. Tradition and modernity is what best defines the company and its products. This is what the new design tries to convey through two main components: for one, the numeral 9 with which the brand has become known was redrawn to give it a more unique and distinguishable character; for the other, we highlight the sublime character of this oil by incorporating a text that explains the particularities of the brand, and laying it out in a style reminiscent of old epigraphs. Austin News is used to communicate this in a contemporary way. The typography takes center stage and is clearly the protagonist in this design, simple and without artifice.