Moana ceramic workshop identity and flyers

Moana is a ceramic artist working in Cancale, in the Bay of Mont-Saint-Michel, France. In her workshop, which was once a mill, she handcrafts delicate and sensuous white cream-colored faïences.

For her new identity and the design of the two flyers that showcase her studio and class schedules, Moana commissioned the graphic designer Paul Dagorne. He used Footic Italic, a font originally created in Cancale and inspired by the Brittany region.

These flyers are printed by Studio Fidèle using monochrome risography (Light Teal version for summer hours, Black version for the rest of the year). While discussing the paper with Mari Campistron from Fidèle, Mari mentioned an interesting reference for this project: Alga Carta, an environmentally responsible paper made from algae. It’s an off-white paper with an almost mineral-like texture: the choice was made.

The flyers were then pre-cut to serve as business cards for Moana Céramiques.

A small insert, tucked into the unused paper edges, provides credits for this object and some essential information: what ceramics are, what risography is, and what Cancale is all about.